When you cooperate with content creators, you always get feedback in the form of users' likes, shares, and comments. Sometimes, influencers may give you their own tips and insights for better future cooperation.
And this his may be extremely beneficial for a business. Instead of spending tons of time and money for getting the actual market feedback, here you get it instantly. You will see what people really think about your product, its features, pros, and cons — and use these insights for marketing, sales, and product development.